Product Code: RP-ID-10058920 |
Published Date: 21 Oct 2022 |
Region: NA |
Category: ICT & Telecom |
Report ID: 10058920
Market Overview:
Global Customer Journey Analytics Software Market Size study, by Type (On-Premises, Cloud-based), by Application (SMEs, Large Enterprises) and Regional Forecasts 2018-2025
Global Customer Journey Analytics Software Market to reach USD XX billion by 2025.
Global Customer Journey Analytics Software Market valued approximately USD XX billion in 2017 is anticipated to grow with a healthy growth rate of more than XX% over the forecast period 2018-2025. The Customer Journey Analytics Software Market is continuously growing across the world over the coming years. The major driving factor of global Customer Journey Analytics Software market are surging focus on virtual touchpoints and growing necessity for reducing customer churn out rate. In addition, stable customer experience throughout the customer journey and competitive differentiation are some factors that propelling the market growth of customer journey analytics software. However, complexity of data synchronization and data security & privacy concern are the factors that restraining the growth of global customer journey analytics software market. Customer journey analytics software is a software which facilitates the management and automation of the customer experience across all possible channels. It is also known as Customer Journey Orchestration Software. Customer journey analytics provides marketers and professionals of customer experience a unique and powerful tools to understand and engage with each consumer at personal level. Customer journey analytics benefits to integrate and manage the customer data for enhancing customer interaction and satisfaction.
The regional analysis of Global Customer Journey Analytics Software Market is considered for the key regions such as Asia Pacific, North America, Europe, Latin America and Rest of the World. North America is the leading/significant region across the world in terms of market share due to presence of large industries in analytics fields in the region. Europe is also procuring second rank in the customer general analytics market due to acceptance of emerging technologies. Asia-Pacific is also anticipated to exhibit higher growth rate / CAGR over the forecast period 2018-2025, due to increasing adoption of analytics software in number of industries and enormous smartphone penetration. The region comprises fastest developing economies in the world owing to increasing growth rate in China, India, Japan and Korea.
The major market player included in this report are:
• Adobe
• Woopra
• Salesforce
• Flockrush
• Verint
• Auryc
The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming eight years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within each of the regions and countries involved in the study. Furthermore, the report also caters the detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, the report shall also incorporate available opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:
By Type:
 On-Premises
 Cloud-based
By Application:
 SMEs
 Large Enterprises
By Regions:
 North America
o U.S.
o Canada
 Europe
o UK
o Germany
 Asia Pacific
o China
o India
o Japan
 Latin America
o Brazil
o Mexico
 Rest of the World
Furthermore, years considered for the study are as follows:
Historical year – 2015, 2016
Base year – 2017
Forecast period – 2018 to 2025
Target Audience of the Global Customer Journey Analytics Software Market in Market Study:
 Key Consulting Companies & Advisors
 Large, medium-sized, and small enterprises
 Venture capitalists
 Value-Added Resellers (VARs)
 Third-party knowledge providers
 Investment bankers
 Investors
Woopra
Salesforce
Flockrush
Verint
Auryc
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