Product Code: RP-ID-10079819 |
Published Date: 21 Mar 2025 |
Region: Global |
Category: ICT & Telecom |
Report ID: 10079819
Market Overview:
Middle East and Africa Software-as-a-Service (SaaS) Market Analysis by Application (ERP, CRM, HRM, SCM, Others); by Deployment Model (Public Cloud, Private Cloud, and Hybrid Cloud); and by Vertical (BFSI, Information Technology (IT) and Telecommunication, Manufacturing, Retail, Healthcare, Education, and Others)-Supply & Demand Analysis & Opportunity Outlook 2023-2033
Middle East-and-Africa-Software-as-a-Service (SaaS) Market Scope Report
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Base Year |
2022 |
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Forecast Year |
2023-2033 |
Middle East and Africa Software-as-a-Service (SaaS) Market Highlights Over 2023 - 2033
The Middle East and Africa software-as-a-service (SaaS) market is estimated to garner a good revenue by the end of 2033 by growing at a rapid CAGR over the forecast period, i.e., 2023 – 2033. Further, the market generated a sufficient revenue in the year 2022. A software distribution model in which the end users access the applications through cloud providers who make them available over the internet is called SaaS. The remarkable growth in digitization in the Middle East is the primary factor driving the growth of the Middle East and Africa software-as-a-service (SaaS) market. It is estimated that in the Middle East, ~71% of companies have accelerated their digitization by a minimum of one year as of 2022.
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The digital transformation in the region is very much motivated by the considerable adoption of cloud computing. Further, digitalization in the Middle East also helps in the building of future-ready infrastructure using fourth industrial revolution technologies. The presence of technology giants also contributes to the pace at which digital transformation happens in the region.
Middle East and Africa Software-as-a-Service (SaaS) Market: Growth Drivers and Challenges
Growth Drivers
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Large-scale Adoption of Cloud Computing in the Middle East– It is observed that Saudi Arabia has seen over 15% of growth rate in cloud services adoption since it introduced the Cloud First Policy in 2019. Cloud computing in the Middle East helps in obtaining practical insights and analysis and in carrying out decision-making in a better and cost-effective manner. The greater adoption of the cloud also increases social inclusion by facilitating cooperative governance through public involvement.
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Growing Presence of Data Center – The data center industry in the Middle East is expected to see a growth of up to 8% between 2022 and 2024.
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Considerable Projected Growth in Internet Subscribers in Africa – The number of internet subscribers in Africa has been predicted to grow up to 484 million by 2025.
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Projected Growth in Smartphone use in Africa – Smartphone usage in Africa has been anticipated to grow up to 67% by 2025.
Challenges
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Concerns Regarding Security and Privacy of Data
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Slow Adoption of the High-speed Network in Some Parts
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Slow Internet Penetration in Some Parts of the Region
The Middle East and Africa software-as-a-service (SaaS) market is segmented and analyzed for demand and supply by deployment model into public cloud, private cloud, and hybrid cloud. Of these, the public cloud is anticipated to hold the largest market size by the end of 2033. The growth of spending on public cloud services is the main factor driving the market growth in the segment. For instance, the spending of the Middle East and North Africa (MENA) on public cloud services is expected to be more than USD 5 billion in 2022. Other factors that contribute to the growth of the public cloud in the region include the adoption of advanced technologies like Internet of Things (IoT), artificial intelligence (Al), machine learning (ML), big data, and others.
Market Segmentation
Our in-depth analysis of the global Middle East and Africa software-as-a-service (SaaS) market includes the following segments:
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By Application |
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By Deployment Model |
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By Vertical |
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Key Companies Dominating the Middle East and Africa Software-as-a-Service (SaaS) Market
Our report has covered detailed company profiling comprising company overview, business strategies, key product offerings, financial performance, key performance indicators, risk analysis, recent developments, regional presence, and SWOT analysis among other notable indicators for competitive positioning. Some of the prominent industry leaders in the Middle East and Africa software-as-a-service (SaaS) market that are included in our report are Accenture PLC, Google LLC, Huawei Services (Hong Kong) Co., Limited., Oracle Corporation, Adobe Inc., Salesforce, Inc., Microsoft Corporation, SAP SE, IBM Corporation, Amazon Web Services, Inc., and others.
Middle East and Africa Software-as-a-Service (SaaS) Market: Latest Developments
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August, 2022: Oracle Corporation– announced the adoption of Oracle Fusion Cloud Applications Suite by National Marine Dredging Company headquartered in Abu Dhabi to improve the efficiency of various functions of the group’s business operations.
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May, 2021: Accenture PLC – announced entering into an agreement of acquisition of AppsPro, a leading service provider of Oracle Cloud implementation service in Saudi Arabia.
Key Reasons to Buy Our Report
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The report covers detailed analysis comprising market share attained by each market segment and its sub-segments.
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It covers market dynamics including growth drivers, trends, potential opportunities, price trend analysis and challenges that impact the market growth.
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The report includes detailed company profiles of the major players dominating the market.
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We use effective research methodologies to calculate the market numbers and provide value-added assessment for overall growth.
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We provide customized reports as per the clients’ requirement helping them to see possible and unexpected challenges and unforeseen opportunities in order to help them reach their goal.
1. Symantec Corporation
2. Google Inc.
3. Fujitsu Ltd.
4. Amazon.com Inc.
5. IBM Corporation
6. HP
7. Oracle Corporation
8. SAP SE
9. Microsoft Corporation
10. Salesforce
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